People who buy a TV don't care how the TV is made. They care what it does for them.
The same is true for your #data product. Instead of rambling about the technical ๐ณ๐ฒ๐ฎ๐๐๐ฟ๐ฒ๐, explain the ๐ฏ๐ฒ๐ป๐ฒ๐ณ๐ถ๐๐. Or, even better, let the end-users experience them.

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